What is Entoama?
Entoama means together.
Our name means together in Ancient Greek, which is why we created a community that welcomes all sellers and customers that want to take a small step to make a big difference.
Entoama is a virtual marketplace.
Entoama is the social marketplace that connects you with crafters and customers from all over the world.Dreamt up during the COVID-19 pandemic, we wanted to create a space where crafters could share their stories far and wide through their products, and where customers could virtually experience other cultures,shopping handcrafted products tailored to their taste and needs while virtually “meeting” the artisan.
Entoama is a vision.
“As I moved forward, I felt the need to look around me and behind me and see who needed my help.” This is the foundation that Entoama is built on. CEO and founder Laureta Gjata wanted to create a company that lifted women up while bringing all of us closer together.
Born in Elbasan Albania, Laureta and her family fled to Athens, Greece in 1997 when the Albanian Civil War made their living conditions unsafe. Laureta was raised with the understanding that women were meant to get married and stay home with their children, not to get educated, travel or experience the world. Overcoming what society (and even those closest to her) said was the norm, Laureta left Greece, moving to Madrid, then Paris and eventually New York City, where she now resides.
Because of her experiences, Laureta has a deep sense of wanting to give other women more opportunities. Women are constantly told to be strong and move on, but if we are always moving on without looking back to the women who also need our help, nothing will ever be fixed — and so Entoama was born.
Entoama is a company operated by women, working for the empowerment of women.
Laureta then shared her vision with Christine Davou (who managed to bring that vision to life, no matter how big that vision seemed) and the women who would all become Entoama’s dream team. The team was inspired and motivated by their own struggles with sexism and misogyny. As women who are growing, evolving and working for an opportunity for a better future, they decided to leverage their stories and strength to give the same opportunity to other women and girls in the world.
Entoama is a company founded on giving back.
Entoama was founded with the primary directive of giving back to the community, 10% of our profits go directly to supporting women: whether that may be socially, economically, through education initiatives, scholarships and more.
From the information that we share on social media with our followers to our scholarship fund, every time you buy something from one of our crafters, you are supporting women’s empowerment.